Fall déjà-vu!

THE ORIGINAL?  Advil / Pfizer – 2008 Tagline : “Faster than pain” Source : Cannes Archive Online, Agency : Publicis (Netherlands)	LESS ORIGINAL  Solpadeine / GlaxoSmithKline – 2011 Tagline : “Fast acting pain relief” Source : Adsoftheworld Agency : Ogilvy & Mather (Ukraine)

Pharmaceutical marketing = Bribery

Men, women, and flavored condoms

This print campaign for Kama Sutra Excite, developed by 1pointsize, India gives us reasons for admiring the idea

The copy reads- Kama Sutra Excite!

Vanilla

Flavoured Dotted Condoms

CREDITS
Advertising Agency: 1pointsize, India
Executive Creative Director: Sharad Haksar
Creative Director: Anantha Narayan
Copywriter: E.Prakash
Art Director: Shanmugha Vel
Photographer: Sharad Haksar

Middle East's first Lion of Cannes 2010 |Stopache|Splitting Steven

Y&R Dubai has picked up the Middle East's first Lion of Cannes 2010 with a Bronze Outdoor Lion for its "Splitting Steven" ad for Paras Pharma's Stopache. The ambient execution used headshots on posters which were then posted up with the top half split.

Sensodyne| Pack

• Advertising Agency: Grey Brazil
• Creative Director: Guy Costa
• Art Directors: Lucas Heck, Ricardo Sarno
• Copywriters: Fernando Silva, Filipe Medici
• Photographer: Marlos Bakker
• Published: February 2010

Hawaiian Tropic|Extreme Waterproof.”

“Hawaiian Tropic. Extreme Waterproof.”

• Advertising Agency: Grey Chile, Santiago, Chile
• Creative Directors: Miguel Angel Cerdeira, Carlos Guerra Oviedo
• Art Directors: Miguel Angel Cerdeira, Patricio Céspedes
• Copywriter: Carlos Guerra Oviedo
• Illustrator: Ricardo Sal

Huggies Jeans Diapers|"Hit the Streets!"

By| JWT New York

Cafiaspirin| Getting Stronger

Bayer in Brazil presented the choices of normal strength Aspirina and the stronger Cafiaspirina pain killers with a print advertising campaign featuring annoying situations. Aspirin can help you deal with the Boss, the Ex Wife and the Teenage Daughter. But, there are worse menaces than them like the boss’s jokes, the ex wife’s lawyer and the teenage daughter’s boyfriend. Not to worry, for them you have got Cafiaspirin. 


Agency: Almap BBDO, Brazil
Executive Creative Director: Marcello Serpa
Creative Directors: Luiz Sanches, Dulcídio Caldeira
Copywriter: Marco Giannelli (pernil)
Art Director: Ary Nogueira
Typographer: José Roberto Bezerra
Supervisor: Maria Luiza Dias

Africa teenager girls will not check any more… Always | Check check

Advertising Agency: Leo Burnett, Lebanon
Chief Creative Officer: Farid Chehab
Executive Creative Director: Bechara Mouzannar
Creative Director: Danielle Rizkallah
Copywriter: Rana Khoury, Paul Osayande
Agency Producer: Rayanne Smayra
Planner: Zeina Joujou
Account Supervisor: Cynthia Abdelkarim, Shayna Suidan
Production Company: GOLDEN PLANES Cape Town, SOUTH AFRICA
Director: Sven Harding
Producer: Herman Le Roux
Editor: Postoffice Lebanon
Sound Design/Arrangement: Wounded Buffalo Johannesburg
Music: Artist/Title: Wounded Buffalo Johannesburg
Art Director: Caroline Farra, Roula Asmar
Lighting: Eric Maddison
Post Production: Postoffice Lebanon

Creative condom print ads

The best way to save your income

Don’t be stupid. Be safe 

Don’t just think about it, use condom 

Fits any Head

Tastes like real fruit 

Developed by Draftfcb Kobza, Vienna.
Extremely promising hands 

Grey G2/Group, Düsseldorf 
Durex fathers day

Durex mouth

Fun now, kids later

This ad campaign for Tulipan Condoms won Silver in Press category at Cannes Lions 2007. The campaign was developed by Young & Rubicam, Buenos Aires.
Long-lasting pleasure

Created by TBWA Paris.
This is not a wonder-bra ad

By Young & Rubicam, Buenos Aires.
Any Place, Any Time

‘Exciting’ copy

Bampy road ahead


Protect yourself


well-rounded

When it takes longer time

Condom with climax delay. Olla Prolong. 
Developed by Age. Comunicações, São Paulo.

First aid: it’s a matter of life and death

This campaign from St John Ambulance, a charity organization in U.K. dedicated to teaching people first aid so that everyone might be equipped with the knowledge to save a life, uses the images of fake dead persons. The emotively descriptive copy indicates that had someone associated with them known first aid, their life would have been saved.


As part of the campaign St John Ambulance has created an iPhone App that gives potentially life-saving advice.

CREDITS

Agency: BBH

Creative directors: Alex Grieves and Adrian Rossi

creatives: Victoria Daltry and Will Bingham.

Want to keep a clean butt?

Here is a print campaign for a product which might be beneficial for all gays who naturally want to maintain a clean butt. Fleet has just launched a new laxative-free product.

The campaign, developed by Euro RSCG, is metaphorical in style. We can say ass symbolism.

We can describe it as ass euphemism. The ads will reportedly run in Out magazine, as well as on popular gay and lesbian websites.

Viagra| Wood

Advertising Agency: TBWA\PHS, Helsinki, Finland

Art Director: Tuukka Tujula

Copywriter: Taro Korhonen

Illustrator: Elisa Konttinen

Photographer: Kimmo Virtanen

Post-production: Fake Graphics

Art buyer: Kirsi Pärni

Published: November 2009

Making glucose testing child’s play

Diabetes meters are generally functional rather than fun. This works fine for adult diabetics, but doesn’t make the testing process very engaging for children. By transforming a potentially harrowing experience into a fun one, Bayer eases a potential source of family tension. Partnering with an existing handheld gaming console makes it even easier to slot into people’s lives. It’s a winner for kids, parents and Bayer.

Parents of children with diabetes face a constant struggle to instil the habit of regular blood glucose testing that is critical for managing the disease. Monitoring diabetes requires a pin prick single drop of blood, which can cause a gallon of distress amongst children. Blood glucose monitors had traditionally been created with adults in mind, but pharmaceutical and health care company Bayer sought to address this with the launch of Didget – the first and only blood glucose meter for kids, which connects directly to Nintentdo DS and DS Lite gaming systems.