Emirates Wildlife Society, WWF: Al Basama Al Beeiya Initiative (UAE Ecological Footprint)

Brief: Highlight the concept of the Ecological Footprint, outline its constituents, call attention to its excessive size in the UAE and enumerate ways of reducing it.

Advertising Agency: AYA Middle East
Creative director: Kal Dreisziger
Copywriter: Kal Dreisziger
Director: Ben Falk
Producer: Phil Vanier
Production Company: Asylum Films
Post production / Animation: Asylum Films

Waste Management| Shrinking Ad

Announcing the West Carleton Environmental Centre. It's all about reducing things.

To same ad was reproduced on consecutive newspaper pages, getting smaller each time, to dramatize how the Environmental Centre would reduce waste.
Advertising Agency: Agency59, Toronto, Canada
Creative Director: Brian Howlett
Art Director: Chad Burnie
Copywriter: Brian Howlett
Photography: Stock
Additional credits: Jared Smith
Published: April 2010